Tom Kelleher, Ph.D.
Curriculum Vitae
Associate Professor
School of Communications
University of Hawaii at Manoa
2550 Campus Rd., Honolulu, HI 96822
tkell@hawaii.edu, (808) 956-9944
Education
- Ph.D. in Mass Communication, University of Florida, 1999
- M.A. in Mass Communication, University of Florida, 1996
- B.A. in Communications, Flagler College, 1993, Magna Cum Laude
Academic Experience
- Associate Professor, University of Hawaii, School of Communications, August 2006-present.
- Assistant Professor, University of North Carolina at Chapel Hill, School of Journalism and Mass
Communication, July 2004-June 2006.
- Assistant Professor, University of Hawaii, School of Communications, August
1999-July 2004.
Publications
Book
- Kelleher, T. (2007). Public Relations Online: Lasting Concepts for Changing
Media. Thousand Oaks, CA: Sage Publications. (ISBN1412914175)
Edited Journal
- Kelleher, T. (Ed.). (scheduled for 2010). Special issue: Social media. Journal of Public Relations Research, 22 (3). Philadelphia: Taylor & Francis.
Refereed Journal Articles
- Diga, M., & Kelleher, T. (in press). Social media use, perceptions of decision-making power, and public relations roles. Accepted for publication in Public Relations Review.
- San Jose, D., & Kelleher, T. (2009). Measuring ecoshock and affective learning: A comparison of student responses to online and face-to-face learning ecologies. Journal of Online Learning and Teaching, 5 (3), 469-476.
- Kelleher, T. (2009). Conversational voice, communicated commitment, and public relations outcomes in interactive online communication. Journal of Communication, 59 (1), 172-188.
- Kelleher, T. (2008). Organizational contingencies, organizational blogs and public relations practitioner stance toward publics. Public Relations Review, 34(3), 300-302.
- Kelleher, T., and Miller, B. M. (2006). Organizational blogs and the human
voice: Relational strategies and relational outcomes. Journal of Computer-Mediated
Communication, 11(2), 395-414.
- Kelleher, T., & O'Malley, M. (2006). Applying the technology acceptance
model to assess outcomes in a globally linked strategic communication project. Journalism & Mass Communication Educator, 60 (4), 402-414.
- Kelleher, T. (2003). PR and conflict: A theoretical review and case study
of the 2001 University of Hawaii faculty strike. Journal of Communication
Management, 8 (2) 184-196.
- O'Malley, M., & Kelleher, T. (2002). Papayas and pedagogy: Geographically
dispersed teams and Internet self-efficacy. Public Relations Review, 28 (2) 175-184.
- Kelleher, T. (2001). Public relations roles and media choice. Journal
of Public Relations Research, 13 (4), 303-320.
- Kelleher, T., & O'Malley, M. (2001). Two schools, two time zones, one
set of PR class objectives: On asynchronous learning networks and in-class
discussions. Teaching Public Relations, Monograph 54.
- Cooper, T., & Kelleher, T. (2001). Better mousetrap? Of Emerson, ethics,
and post-millennium persuasion. Journal of Mass Media Ethics, 16 (2&3),
175-191.
- Kelleher, T., Henley, M., Gennarelli, D., & Hon, L. (1997). Communication
on the World Wide Web: Designing an effective homepage. Journal of Applied
Communications, 81 (2) 29-42.
Refereed Book Chapter
- Kelleher, T. (2003). Teaching PR online. In L.M. Sallot (Ed.) Learning
to Teach: What You Need to Know to Develop a Successful Career as a Public
Relations Educator (pp. 375-380), 3rd ed. New York: PRSA.
Refereed Proceedings
- O'Malley, M., & Kelleher, T. (2002). The biotech debate: Using the public
relations classroom as a forum to assess changes in attitude. Association
of International Agricultural and Extension Education (AIAEE) Proceedings,
18, 344-351.
Conference Presentations of Refereed Research
- Kelleher, T. (2008, May). Organizational contingencies, organizational blogs and public relations practitioner stance toward publics. Paper
presented at the annual convention of the International Communication Association
(ICA) in Montreal, public relations division.
- Worrell, J., & Kelleher, T. (2006, March). Alumni giving and the Internet:
A gender and age comparison of direct-mail and online donors. Paper presented
at the 2006 AEJMC Southeast Colloquium, Tuscaloosa, Ala.
- Kelleher, T., O'Malley, M., and Oh, M. (2003, May). Adapting and extending
the technology acceptance model in globally linked PR classes. Paper
presented at the ICA annual convention of ICA in San Diego, public relations division.
- Kelleher, T. (2001, October). PR and the University of Hawaii faculty
strike. Paper presented to the University of Hawaii Program on Conflict
Resolution, Honolulu.
- Kelleher, T., & O'Malley, M. (2001, August). Two schools, two time
zones, one set of PR class objectives: On asynchronous learning networks and
in-class discussions. Top-3 teaching paper presented at the annual convention
of the Association for Education in Journalism and Mass Communication (AEJMC)
in Washington, D.C., public relations division.
- Kelleher, T. (2001, May). IMHO: Supporting course objectives by getting
students to engage in an online class discussion forum. Paper presented
online to the Sixth Annual Teaching in the Community Colleges Online Conference.
- Cooper, T., & Kelleher, T. (2000, October). Better mousetrap? Of
Emerson, ethics and post-millennium persuasion. Paper presented
at the First Annual Colloquium on Applied Media Ethics in Park City.
- Kelleher, T. (2000, August). Public relations roles and media choice. Top-3 faculty research paper presented at the annual AEJMC convention in Phoenix,
public relations division.
- Kelleher, T. (2000, August). Receiver control of pacing with mass media:
Effects on comprehension and persuasion. Paper presented at the annual
AEJMC convention in Phoenix, communication theory and methodology division.
- Kelleher, T., & Dodd, J.E. (1999, August). Students' use of e-mail
in an undergraduate public relations course. Paper presented at the annual
AEJMC convention in New Orleans, scholastic journalism division.
- Irani, T., & Kelleher, T. (1997, August). Information task equivocality
and media richness: Implications for health information on the World Wide
Web. Paper presented at the annual AEJMC convention in Chicago, communication
theory and methodology division.
- Kelleher, T. (1996, August). Amount of invested mental effort and learning
from media: A conceptual review. Paper presented at the annual AEJMC convention
in Anaheim, communication theory and methodology division.
- Henley, M. Gennarelli, D., Kelleher, T., & Hon, L. (1996, August). Public
relations and the World Wide Web: Designing an effective homepage. Paper
presented at the annual AEJMC convention in Anaheim, public relations division.
Teaching Record
Courses taught at the University of Hawaii
- COM 201, Introduction to Communication
- COM 335, Mass Communication
- COM 436, Media Effects
- COM 452, Building Communication Theory
- COM 454, Communication Campaigns
- COM 459, Special Topics: Public Relations Tactics
- COM 459, Special Topics: Mass Communication and the Internet (taught entirely online)
- COM/JOUR 499, Directed Reading
- COM 611, Communication Theories
- COM 623, Organizational Communication
- COM 691, Special Topics - Public Relations Theory and Planning
- COM 691, Special Topics - Online Communication
- COM 695, Communication Practicum
- COM 699/700, Thesis Research (list of projects advised available upon request)
- CIS 799/800, Dissertation Research (list of projects advised available upon request)
- JOUR 320, Public Relations
- JOUR 320 (ALN), Public Relations (taught entirely online for non-majors)
- JOUR 410, Writing for Public Relations
- JOUR 412, Contemporary Public Relations
- JOUR 420, Advanced Public Relations
- JOUR 499, Directed Research
- HON 197, Research at Manoa
- HON 496, Senior Honors Project
Courses taught at UNC-Chapel Hill, 2004-2006
- JOMC 130, Principles of Public Relations
- JOMC 132, Public Relations Writing
- JOMC 134, Public Relations Campaigns
- JOMC 390, Reading and Research
- JOMC 393, Master's Thesis
Courses taught at the University of Florida, 1997-1999
- PUR 3000, Principles of Public Relations
- PUR 4100, Public Relations Writing
Grants
Research Grants
- Summer 2008, University of Hawaii Research Council Travel Award, $1,500
- Summer 2006, University of North Carolina School of Journalism and Mass
Communication Faculty Development Grant for Research, $12,000 (withdrawn upon move to UH)
- Summer 2005, University of North Carolina Summer Grant for Research and
Graduate Program-Related Activities, $5000
- Summer 2001, University of Hawaii Program on Conflict Resolution (funded
by The Hewlett Foundation), $2000
Teaching Grants
- Summer 2003, University of Hawaii Asynchronous Learning Network Project
(funded by the Alfred P. Sloan Foundation), $3000
- Summer 2002, University of Hawaii Asynchronous Learning Network Project
(funded by the Alfred P. Sloan Foundation), $3000
Service
University Service
- Summer 2008 & 2009, Acting chair, School of Communications.
- Advise University of Hawaii chapter of Public Relations Student Society
of America (PRSSA).
- Curriculum chair, School of Communications (revised curriculum approved in 2009).
- Graduate faculty for CIS interdisciplinary doctoral program.
- School of Communications graduate admissions committee and assessment committee.
- Fall 2008, Exam area coordinator, secondary exam for organizational communication in interdisciplinary Doctoral Program in Communication and Information Sciences (CIS).
- Spring 2008, Admissions committee for CIS interdisciplinary doctoral program.
- Spring 2007, Coordinated School of Communications pilot test for electronic teaching evaluation system (eCAFE).
- Fall 2005-spring 2006, UNC JOMC review committee on research using human subjects
(IRB).
- Fall 2005-spring 2006, UNC JOMC distance education committee.
- Spring 2005-spring 2006. Taught APPLES service-learning courses at UNC and advised APPLES
students in service-learning internships.
- Spring 2005, Advised students who developed research-based public relations
campaigns for the R.B. House Undergraduate Library and the Wilson Library
at UNC-Chapel Hill.
- Fall 2004, Adviser, UNC-Chapel Hill chapter of PRSSA.
- 2000-2004, Directed PR sequence, University of Hawaii School of Communications.
- 2000-2004, Assessment, personnel and graduate admissions committees
in the UH School of Communications.
- 1999-2004, UH faculty adviser for PRSSA.
- 1999-2004, Primary academic adviser to public relations students within the
journalism major for mandatory advising sessions each semester.
- Spring 2004, Advised students who developed a public relations campaign for the University
of Hawaii Academy for Creative Media using a systematic four-step process
including original research.
- Spring 2003, Chaired research session for Symposium 2003: Presentation of
UH undergraduate research and creative projects.
- Fall 2001-spring 2003, Faculty board member for University of
Hawaii Broadcast Communication Authority.
- Summer 2002, Planning committee for University of Hawaii new faculty
orientation program.
- Spring 2002, Participated in UH College of Social Sciences workshop on teaching
oral communication at Manoa.
- Summer 2001, Participated in working group on UH Educational Improvement
Fund (EIF) project, "Students and teachers as collaborators: A handbook
for new and continuing faculty."
- Spring 2001, Advised students who developed a public relations campaign for the University
of Hawaii at Manoa Libraries using a systematic four-step process including
original research.
- Spring 2000, Advised students who developed a public relations campaign for UH Manoa Faculty
Senate using a systematic four-step process.
- Fall 1999, Advised students who developed a public relations campaign for KTUH campus
radio station using a systematic four-step process.
Service to Discipline
- Regularly review manuscripts for Journal of Public Relations Research, editorial
board member since 2000.
- Regularly review competitive papers for AEJMC public relations division.
- Regularly review competitive papers for ICA public relations division.
- Fall 2009, Served as manuscript reviewer for Journal of Applied Communication Research
- Summer 2009, Served as manuscript reviewer for Communication Reports.
- Spring 2009, Served as manuscript reviewer for Journalism & Communication Monographs.
- Fall 2008, Judged professional practice award entries for Public Relations
Society of America (PRSA), reciprocal judging between Hawaii and Philadelphia Chapters.
- Summer 2008, Served as reviewer for Asian Journal of Communication.
- Spring 2008, Served as manuscript reviewer for The Handbook of Technology Management.
- Spring 2007, Served as manuscript reviewer for Communication Yearbook.
- Spring 2007, Served as manuscript reviewer for Journalism & Mass Communication Quarterly.
- Fall 2006, Served as manuscript reviewer for Electronic Commerce Research and Applications.
- Summer 2006, Served as manuscript reviewer for Hawaii International Conference on Social Sciences.
- Served as teaching chair for AEJMC public relations division, 2004-2005 and
2005-2006.
- Spring 2005, Judged electronic media entries for The Council of Rural Electric
Communicators' 2005 awards program.
- Fall 2004, Judged publication entries for National Council of Farmer Cooperatives
2004 Cooperative Information Fair.
- 2000-2004, Served on board of directors for Hawaii chapter of PRSA.
- Summer 2003, Chaired top-five student research paper session for ICA's public
relations division, San Diego, CA.
- Spring 2003, Served on planning committee for PRSA Western District Conference,
Honolulu.
- Fall 2001, Served as interim ethics officer for PRSA, Hawaii Chapter.
- Spring 1999-spring 2000, Judged competitive student papers for annual Carol
Burnett Prize for journalism ethics.
- 1998 and 1999, PRSA Bronze Anvil Awards judge.
- Multiple years, judged annual entries for AEJMC mass communication and society division's
promising professors competition.
Selected Workshops, Panels and Presentations
- Served on panel entitled, "Grading Online Classes: Managing the Paper Load, Assessing Participation, and Developing Rubrics" for UH Manoa Center for Teaching Excellence, March 6, 2009.
- Served on panel entitled, "Enter Laughing: Cultural Approaches to Humor in the Classroom" for UH Manoa Center for Teaching Excellence, September 16, 2008.
- Featured author at First Annual UH Manoa Authors Festival, September 9-10, 2008.
- Conducted media relations workshop for University of Hawaii Sea Grant College Program, February 26, 2008.
- Spoke to the University of Hawaii Communications Council on the topic of Technology and Communications, May 9, 2007.
- Served on panel entitled, "Creative Technology in the Classroom" for UH Manoa Center for Teaching Excellence, February 20, 2007.
- Fall 2006, Delivered guest presentations in CIS 720, Interdisciplinary Seminar in Communication and Information Sciences; COM 489, Communicating Creativity; and UH Water Resources Research Seminar Series.
- Spoke on New Faculty Orientation panel for UH Office of Faculty Development and Academic Support (OFDAS), August 17, 2006.
- Participated in podcast interview and written interview session on blogging
in public relations education for online conference, Global PR Blogweek
2.0, with public relations educators from Germany, the U.K.and the U.S.,
September 19-23, 2005.
- Co-presented workshop, Writing for understandable reading, at the
2005 North Carolina Public Relations Seminar, Chapel Hill, NC, September 22,
2005.
- Presented research findings and led one-hour session entitled Da kine
online: Assessing online learning at the Western Association of Schools
and Colleges (WASC) annual meeting for senior colleges and universities, San
Jose, CA, April 16, 2004.
- Organized and moderated panel for OFDAS entitled, Ideas for assessment
in online courses, University of Hawaii at Manoa, March 31, 2004.
- Served on university-wide faculty panel on the topic, Teaching and research
at UH Manoa: Striking the balance, at new faculty orientation, August
21, 2003.
- Served on university-wide OFDAS panel on the topic, Developing and funding
a research agenda, March 12, 2004.
- Conducted ICA preconference workshop entitled Engaging online experiences
for PR Students... and professors too, across borders for the public
relations division, San Diego, CA, May 23, 2003.
- Led roundtable discussions on PRSA-PRSSA chapter relations at PRSA Western
District Conference, March 21, 2003.
- Taught as guest speaker in JOUR 460, Journalistic Ethics; COM 420, Communication
in Multicultural Organizations; and COM 201, Introduction to Communication
during the Spring 2002 semester.
- Presented teaching tips at The best of the promising professors workshop sponsored by AEJMC's mass communication and society division, Washington,
D.C., August 4, 2001.
- Delivered speech entitled Survey of issues in U.S. public relations at the Eleventh Workshop for Mid-Career Journalists with Korean journalism
professionals and academics. The workshop, directed by Chung-Ang University,
Seoul, Korea, was hosted by the University of Hawaii at Manoa and the East
West Center on January 9, 2001.
- Taught guest session, Research in public relations, in the Central
Michigan University Extension Program at Schofield Barracks, Hawaii, January
6, 2001.
- Spoke to the University of Hawaii Communications Council on the topic of University relations: Evaluating recent media coverage and comparing the
PR environments of UH and the University of Florida, April 27, 2000.
- Conducted a half-day writing workshop for sales managers at the Ritz-Carlton
Kapalua, Maui, April 24, 2000.
- Delivered speech entitled ABCs of PR in higher education to the annual
meeting of the University of Florida Communications Network in Gainesville,
July 24, 1998.
Selected Community Service
- Fall 2008, Advised students who developed an award-winning public relations
campaign for the Hawaii Bone Marrow Donor Registry.
- Spring 2006, Supervised statewide student survey of North Carolina Pediatric Society members regarding pediatrician attitudes and practices related to children's screen media exposure; results used to develop public relations campaign proposals for LimiTV, Inc., a nonprofit "client" for JOMC 134, Public Relations Campaigns.
- Fall 2004, Advised students who developed research-based public relations
campaigns for the Orange County Animal Shelter and the Durham Crisis Response
Center thrift store.
- Fall 2000, Judged student entries for Moanalua High School's annual arts
and literature competition.
- Spring 2000, Taught a session entitled Mass Media in the 20th Century at La Pietra Hawaii School for Girls.
- 1997-1999, Volunteered in a third-grade class as part of Alachua County
Schools Volunteer Program.
Professional Experience
- University of Hawaii at Manoa College of Social Sciences, Public Relations Consultant, February-June 2000.
- Office of the President, University of Florida, Assistant to the Vice President of University Relations, January 1996-June 1999.
- NASA, Marshall Space Flight Center's Space Sciences Laboratory, Science Writer, summer 1998.
- Ketchum Public Relations, Full-time Intern, summer 1995.
- Historic St. Augustine Preservation Board, Public Relations Volunteer, summer 1994.
- Golden Bear International, Communications Intern, summer 1993.
Honors
- UH College of Social Sciences Award for Excellence in Teaching, 2009
- PRSA Hawaii Award of Excellence for UH Bone Marrow Drive campaign, 2009
- Top-three teaching paper for public relations division, AEJMC, 2001
- Selected as one of top three "Promising Professors" in a
national competition sponsored by the mass communication and society
division of AEJMC, 2001
- Fellow, Colloquium 2000
on Applied Media Ethics sponsored by Journal of Mass Media Ethics
- Top-three faculty research paper award for the public relations division,
AEJMC, 2000
- University-wide graduate student teaching award, University of Florida,
1998-1999
- Graduate student teacher of the year for the College of Journalism
and Communications, 1998-1999
- Presidential recognition for outstanding achievement and contributions
to the University of Florida, 1997
- Flagler College award for academic excellence in communications,
1993
- Dean's List, each semester at Flagler College
- Jonathan Heath Memorial Scholarship, 1993
- Alpha Chi National Honor Society, 1992 and 1993
Associations
- PRSA,
1999-2004; 2006-present
- Journal
of Public Relations Research editorial board, 2000-present
- University of Hawaii Communications Council, 2000-2003; 2007-present
- University of Florida Communications
Network, 1996-1999