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In 1976, the term
Information Architect was coined by Richard Saul Wurman, an architect and designer,
and predicted it would become a new profession of individuals who made complex
information understandable.
Twenty years later
this term became widely used to denote a process of analyzing complex information,
giving it structure and order, enabling audiences to glean its essence in an efficient
and agreeable manner. [1]
In today's Web
rings, IA means making users understand where they are, what are they doing at
your site, and why they should be there. It takes the unfamiliar and makes it
become the familiar.

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The
art and science of structuring and organizing information environments to help
people achieve their goals." [2] |
Lou
Rosenfeld is president of Argus Associates, Inc., a consulting and design firm
that takes a library and information science approach to IA. His definition covers
the scope of user goals that go beyond just "helping people find information."
He says IA covers many other goals such as being entertained or finding community.
Rosenfeld has an MA in Library and Information Science.
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IA
encompasses all the design and structure from the back-end to through the content
to the resulting representation necessary to create an information system useful
to end-users."
[3] |
Vivian
Bliss is a knowledge management analyst at Microsoft Library. Her definition describes
the technical aspects of IA, utilizing Web applications, databases, controlled
vocabularies, thesauri, and taxonomies to connect users to content through associations.
Bliss has a degree in Library and Information Science.
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IA
is the practice of creating plans that describe the underlying organizational
structure for a system of content and interactions." [4] |
Steven
Ritchey is a senior IA at Sapient, a mega media design and consulting firm. Ritchey
describes his approach to IA as the integration of business strategy with user
tasks, focusing on usage scenarios that ties a client's vision, goals, and strategy
to a project. Ritchey has a MA in English.
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We
apply a systematic process for identifying user needs. Information architecture
is a systematic, question-based process for creating communication products that
help users meet their needs."
[5] |
Thom
Haller is the founder of Info.Design, a consulting and design firm. His definition
introduces the term "systematic" to the definition of IA and applies
it to the iterative design processes of connecting users to their goals and promotes
user participation within those processes.
The main purpose
of IA is to connect user to their goals. In Web development, this means allowing
the user to move from point A to point B without confusion or frustration. In
designing a subway or commercial airline system, this means getting the passenger
from their origin to their destination without a hitch. More...
References
[1]
Flemming, Jennifer. Web Navigation: Designing the User Experience. Sebastopol,
CA: O'Reilly & Associates, Inc. 1998.
[2]
"Information Architecture Practice: An Interview with Lou Rosenfeld, Argus
Associates, Inc." Bulletin of the American Society for Information Science
August/September 2000, p.19
[3]
"Information Architecture Practice: An Interview with Vivian Bliss, Microsoft
Library." Bulletin of the American Society for Information Science
August/September 2000, p.7
[4]
"Information Architecture Practice: An Interview with Steven Ritchey, Sapient."
Bulletin of the American Society for Information Science August/September
2000, p.16
[5]
Haller, Thom and Marion Summerville. Info.Design. 1999. http://www.infodn.com/index.shtml
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