Beautiful Skin with Proactiv Solution

The most common skin disease in the United States, affecting between 17 million and 45 million people, acne is a problem that affects both females and males of different ages ("Acne"). It is the reason that two female dermatologists, Katie Rodan and Kathy Fields, created their acne fighting Proactiv Solution. Their Proactiv web site offers a way for new as well as old customers from Albania to Zimbabwe to order the life changing product.

The web site is a neatly arranged corporate page that uses logos (logic of the argument), ethos (credibility of author), and pathos (connection to the audience) to sell the acne fighting product to people all over the world. Links in the web site include: Real Stories, About Acne, Dermatologists, Celebrity Spotlight, and Order Now. The information provided through these links allow viewers to gain needed information to help them make the decision of buying the Proactiv Solution. Or should I say, this site enables Proactiv to rhetorically persuade their viewers to purchase their "Best Value! 5-Piece Deluxe System for the Introductory Club Price of $59.95."

English 307:::Professor J.Zuern:::December 1, 2005 by Kanani N.