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I. Resources of Business
II. Selling a Bundle of Attributes
A. Goods, Services, and IdeasB. Degrees of Tangibility
III. Making a Profit
A. What is the right price?
B. Profit
C. Profitability
IV. Profit versus Nonprofit Business
Copyright © 2009 Drew Martin
Questions and Comments to: drmartin@hawaii.edu
This document was last modified August 19, 2009